Business News
LAKEPORT, Calif. — The official visitors map published by the Lake County Tourism Improvement District, or LCTID, received its initial distribution of 1,000 copies at the San Francisco/Bay Area Travel & Adventure Show held in Santa Clara in May.
The region has been identified as a key area by the LCTID for marketing Lake County hospitality businesses and attractions.
A total of 70,000 maps were produced in cooperation with Topographics for production and Medium Giant, the media and marketing agency in contract with the LCTID since 2019, according to Brian Fisher, executive director of the organization.
Sixty-five thousand maps are being displayed and distributed by Certified Folder Display Services, Inc., in California Welcome Centers on the Interstate 5 corridor north and south of Sacramento, as well as other valley and Bay area locations beyond Lake County.
The Lake County Chamber of Commerce has maps available for the public at the George Hoberg Visitor Center, 875 Lakeport Boulevard, Lakeport, Monday through Friday, 9 a.m. to 5 p.m.
Fisher noted that the map is, “Fully supported by advertising and includes 14 businesses, ranging from lodgings, restaurants, winery tasting rooms and casinos to communities.”
A key feature of the map is a list of 51 things to do in Lake County under categories such as, “Off the Beaten Path,” history, eat, shoot, dance, sip, “Get Active,” and “Get Wet.” Over 30 winery locations are identified. Users of the map are invited to search for more unique experiences at www.FindLakeCounty.com.
The Visit Lake County CA website includes a map suitable for viewing and downloading at
https://lakecounty.com/visitors-map/.
The LCTID was developed by Lake County lodging businesses and the county of Lake in 2018 as an assessment district to provide specific benefits through marketing and sales promotion efforts for assessed businesses.
The district includes all lodging businesses located in the two cities of Clearlake and Lakeport and the unincorporated area of Lake County.
The current district is authorized through December 2023. District renewal efforts guided by the LCTID board of directors will be underway later this year.
The region has been identified as a key area by the LCTID for marketing Lake County hospitality businesses and attractions.
A total of 70,000 maps were produced in cooperation with Topographics for production and Medium Giant, the media and marketing agency in contract with the LCTID since 2019, according to Brian Fisher, executive director of the organization.
Sixty-five thousand maps are being displayed and distributed by Certified Folder Display Services, Inc., in California Welcome Centers on the Interstate 5 corridor north and south of Sacramento, as well as other valley and Bay area locations beyond Lake County.
The Lake County Chamber of Commerce has maps available for the public at the George Hoberg Visitor Center, 875 Lakeport Boulevard, Lakeport, Monday through Friday, 9 a.m. to 5 p.m.
Fisher noted that the map is, “Fully supported by advertising and includes 14 businesses, ranging from lodgings, restaurants, winery tasting rooms and casinos to communities.”
A key feature of the map is a list of 51 things to do in Lake County under categories such as, “Off the Beaten Path,” history, eat, shoot, dance, sip, “Get Active,” and “Get Wet.” Over 30 winery locations are identified. Users of the map are invited to search for more unique experiences at www.FindLakeCounty.com.
The Visit Lake County CA website includes a map suitable for viewing and downloading at
https://lakecounty.com/visitors-map/.
The LCTID was developed by Lake County lodging businesses and the county of Lake in 2018 as an assessment district to provide specific benefits through marketing and sales promotion efforts for assessed businesses.
The district includes all lodging businesses located in the two cities of Clearlake and Lakeport and the unincorporated area of Lake County.
The current district is authorized through December 2023. District renewal efforts guided by the LCTID board of directors will be underway later this year.
- Details
- Written by: Lake County Tourism Improvement District
LAKE COUNTY, Calif. — Continuing its mission to develop and support small businesses, the nonprofit, 1Team 1Dream, is sponsoring the annual Hands Up Lake County Small Business Competition.
There is still time to apply by the deadline.
Local small businesses and entrepreneurs are encouraged to apply, including prior year applicants.
Only past winners (finalists) of the small business competition are excluded from the 2022 competition.
In its third year, the competition will award $85,000 including a new category for the best start up business.
The process involves an initial application screening to select 12 businesses and two alternates that will proceed to the second phase of the competition.
In the second phase applicants will learn and apply the basic tenets of building a sustainable business plan in a one-day business training workshop.
The workshop is followed by a mini competition where six small businesses and one alternate will be selected by a panel of local business leaders to proceed to the final competition.
In the final stage of the competition, awards will be decided by a select panel of judges composed of leaders in the business industry.
All competitors will receive an award, ranging from $25,000 for first prize to $5,000 for fifth prize. One additional award of $10,000 will be issued to a new small business startup.
The final competition is on Nov. 5.
For more information about the process and to apply online, go to the website at www.1team1dream.
Apply now – late applications will not be accepted.
Contact Olga Martin Steele at 916-849-8170 if you have any questions.
There is still time to apply by the deadline.
Local small businesses and entrepreneurs are encouraged to apply, including prior year applicants.
Only past winners (finalists) of the small business competition are excluded from the 2022 competition.
In its third year, the competition will award $85,000 including a new category for the best start up business.
The process involves an initial application screening to select 12 businesses and two alternates that will proceed to the second phase of the competition.
In the second phase applicants will learn and apply the basic tenets of building a sustainable business plan in a one-day business training workshop.
The workshop is followed by a mini competition where six small businesses and one alternate will be selected by a panel of local business leaders to proceed to the final competition.
In the final stage of the competition, awards will be decided by a select panel of judges composed of leaders in the business industry.
All competitors will receive an award, ranging from $25,000 for first prize to $5,000 for fifth prize. One additional award of $10,000 will be issued to a new small business startup.
The final competition is on Nov. 5.
For more information about the process and to apply online, go to the website at www.1team1dream.
Apply now – late applications will not be accepted.
Contact Olga Martin Steele at 916-849-8170 if you have any questions.
- Details
- Written by: 1Team 1Dream
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