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Business News

Sept. 20 MABA Mixer features electronic signage presentation

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Written by: Lake County News Reports
Published: 09 September 2007
MIDDLETOWN – For months the Middletown Area Town Hall has been talking about electronic signage. Would it be good for the Middletown business community? How does it work? How much does it cost?


On Thursday, Sept. 20, many of those questions and more will no doubt be answered. Why? Because that is when Vizicast Multimedia Inc. will be in town to make a special presentation at the FREE Middletown Area Business Association (MABA) Back to School Business Mixer at the Middletown High School's Multi-Use Center, from 5:30 p.m. to 7:30 p.m.


There will be food, refreshments and door prizes (provided by MABA members and our special guest, Vizicast Multimedia Inc.). The general public is encouraged to attend.


Vizicast Multimedia Inc. is the parent company of SFTV, San Francisco Television. SFTV creates multimedia content for visitors utilizing various multimedia tools. SFTV is a division of Vizicast Multimedia Inc. and is the official television program created and produced specifically for San Francisco visitors, viewed on the televisions in the comfort and privacy of the visitor’s hotel room.


Through the utilization of a Vizicast Multimedia Solution, San Francisco Television is now completely digital! The new SFTV digital television program highlights the colorful history, charm and allure of the world's most favorite city, San Francisco. The program gives the visitors information and recommendations on some of the best places in the Bay Area. Recommendations on local attractions, dining, entertainment, shopping, nightlife and much, much more.


Each month, SFTV is viewed by more than 100,000 people who stay in the SFTV network of more than 9,200 Class "A" hotel rooms located in 19 major San Francisco hotels. SFTV is free to viewers and is available 24 hours a day. Local, regional and national advertisers promote their products and services using San Francisco as a backdrop for their messages.


SFTV also can be seen in the San Francisco Visitor Information Center. Brian Baker, vice president of advertising for the San Francisco Convention and Visitors Bureau says, "The inclusion of SFTV into our visitor center offers our guests the opportunity to view the city as only television can present it ... while they are still in the decision-making process about where they want to go."


Kevin Comora, executive producer of SFTV, says, "The addition of the Visitor Information Center to the SFTV network benefits both San Francisco visitors and SFTV advertisers. SFTV is a wonderful introduction to San Francisco and the Bay Area."


This MABA Mixer will do more than enlighten the public as to the benefits of electronic signage. Attendees also will be greeted with vendor tables from a wide range of MABA members – including Star Gardens Nursery, Hidden Valley Community Church, Middletown Florist & Gifts, Middletown Post Office, Fergusson Cutlery and more.


MABA members Scott and Linda Fergusson are currently organizing a "business committee" to help interested members take their small business to a more productive level. This committee will help business people learn how to use both online and offline resources to better spread their business message.


In addition, on Saturday, Sept. 29, Hidden Valley Community Church is offering a special free seminar on the use of various Internet tools – including Skype, Talkshoe, Evite, Ryze, Squidoo, Jott and Intellect. With the exception of Intellect, all these tools are freely available online.\


The seminar will run from 8 a.m. to 10 a.m. Saturday morning. The Hidden Valley Community Church is located at 18160 Spruce Grove Road Extension in Hidden Valley Lake. For more information, call the church office at 707-987-3510.


With Oct. 18 being the date set for MABA's annual dinner, Lake County businesses could not pick a better time to not only attend a MABA Mixer, but join the organization.


MABA's Annual Business Directory has not yet been published, so there is still time to get included. Applications for membership in MABA will be available at the mixer.


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Raffle to benefit senior center

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Written by: Editor
Published: 06 September 2007
MIDDLETOWN – Scott Fergusson of Fergusson Cutlery and Outdoor in Middletown is holding a raffle to benefit the Middletown Senior Center, just in time for the Holidays.


The raffle prize is a Beeman Air Rifle Model SS1000T, valued at $300.


Tickets can be purchased at Fergusson Cutlery Store in Middletown for $5 each. All proceeds will be donated to the Middletown Senior Center.


The drawing will be held Saturday, Dec. 22, just in time for Christmas.


For more information contact Fergusson at 987-0121.


Fergusson Cutlery is located at 21152 Calistoga St. No. 101 in Middletown.


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Talk show looks at reducing financial stress

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Written by: Lake County News Reports
Published: 04 September 2007
MIDDLETOWN – Linda Fergussson, a financial consultant for New York Life whose office resides in the heart of Middletown, is scheduled to be the featured guest of the online talk show, Power Networking, on Saturday, Sept. 8 at 9 a.m.


Her topic will be, "How to reduce financial stress?"


For those unfamiliar with online talk shows, it is important to know that these shows can positively impact your life. Just as an incoming tide can raise boats that are in the water, knowledge gained from listening to an online talk show – especially live where you can ask specific questions – can help. So, come and enjoy the 30-minute conversation.


To participate on the call:


  • Visit Talkshoe.com and register. (Registration is free.)

  • Take a look at the Power Networking talk show by entering 1833 as the code in the site's search box. By going to the site you can listen to a wide range of previous programs.

  • On Saturday, Sept. 8, between 8:45 a.m. and 9 a.m. Pacific Time, you are invited to "join the conversation." Just follow the instructions at Talkshoe.com for Power Networking.


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CPS Country Air Properties acquires Keys Landing Real Estate

Details
Written by: Lake County News reports
Published: 03 September 2007
CLEARLAKE OAKS – CPS Country Air Properties, Lake County’s largest real estate brokerage firm, has acquired Keys Landing Real Estate.


In announcing the acquisition, said, “The Keys Landing office in Clearlake Oaks becomes our seventh sales office and gives us branch offices in every major area in Lake County,” said Philip Smoley, broker/owner of CPS Country Air. “Jim O’Dell and his eight agents have established a strong base in the Clearlake Oaks area and will add strength to our overall sales team.”


O’Dell, broker/owner of Keys Landing said he was extremely pleased to be joining the Country Air team. “They have the best marketing program in the county and will help us accelerate our growth in the greater Clearlake Oaks area,” he said. “If you can’t beat them, join them!”


The Keys Landing Lakeport office will remain open until later in the year, and will likely be folded into the Country Air Lakeport branch at 901 S. Main St., Smoley said.


“The Clearlake Oaks office will become the Keys Landing branch of CPS Country Air Properties,” said Smoley. “The conversion to our systems will start right away and take about four months to fully implement.”


CPS Country Air Properties, established in 1981, has 68 agents working from seven branches in Lakeport, Kelseyville, Cobb, Middletown, Lucerne, Clearlake and now Clearlake Oaks. This year, nearly one out of every five real estate transactions reported to the Lake County Multiple Listing Service involves CPS Country Air Properties.


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  1. Mendocino College hosts Career and University Day Sept. 10
  2. More than 100 homes to be open in single weekend
  3. Local unemployment edges higher in July
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